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👨🏿‍🚀TechCabal Each day – Kuda goes nationwide

NextTechBy NextTechJanuary 30, 2026No Comments5 Mins Read
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Eniola Taiwo, founding father of Smartsave

Eniola Taiwo is a digital innovator and the founding father of Smartsave, a Nigerian fintech that pioneered a “phygital” (physical-digital) mannequin to bridge the belief hole for cash-reliant customers. Leveraging her background in accounting and information evaluation, she scaled the platform to course of over ₦210 million in transactions, reaching profitability via a give attention to evidence-based, user-centric design. Past fintech, she developed Talent Bloom, a gamified academic prototype for youngsters with social communication challenges, additional cementing her status for architecting expertise that addresses underserved social wants.

  • Clarify what you do to a 5-year-old.

Think about your Aunty Tolu sells plantains available in the market. On daily basis, she will get loads of money, notes, and cash. She needs to save lots of to your cousin’s college charges, however she’s afraid to maintain it at residence, and the financial institution feels too far, or she feels so scared that if she retains the cash within the financial institution, it disappears in a single day as a result of she doesn’t belief something referred to as digital. So, what do I do? I helped construct a magic field on her cellphone. However right here’s the trick: she doesn’t have to begin there. She may give her money to Uncle Fayokemi, our trusted agent. Uncle Fayokemi makes use of his personal cellphone to place her cash safely into her magic field. Now, Aunty Tolu can see her financial savings on her personal cellphone and use it to purchase electrical energy or pay for TV, all with out carrying money, and this may occur after now we have helped her to belief our app. My job is to construct that bridge between the paper cash in her hand and the secure cash on her cellphone.

  • You labored at Lloyds Banking Group as a Buyer Service Advisor. What does that imply, and what did it train you about constructing a fintech for Africans?

My job at Lloyds was easy: assist clients who have been confused, annoyed, or caught with their cash. I used to be the particular person you referred to as when the ATM ‘swallowed’ your card or the app was working. The largest lesson was this: individuals all over the place simply need issues to work with out stress. At Lloyds, they saved making their app easier, including options for college kids, new dad and mom, and retirees, assembly individuals the place they have been.

Constructing for Africa, I took that lesson and added our personal spice. For a lot of right here, the issue isn’t only a dangerous app; it’s complete mistrust of something digital with cash. My time at Lloyds taught me to have infinite persistence. So for Smartsave, we didn’t simply construct an app and shout “Come!” We constructed a system that begins with the acquainted: the nook store, the human face you realize and greet every single day. The tech sits quietly within the background, incomes belief slowly. The app needs to be so easy that an previous particular person can use it.

  • What’s the largest lesson you’ve realized from scaling a fintech product in Nigeria?

The largest lesson is that scale will expose each single weak spot you tried to cover. You’ll be able to have 10,000 customers and seem like a star, however while you get to 100,000, each small wahala turns into an enormous fireplace.

Perhaps your server wasn’t robust sufficient for a Friday night when everyone seems to be topping up airtime. Or your customer support group can’t deal with the quantity of questions. The market will take a look at you for actual. I realized that scaling isn’t about transferring quick and breaking issues. In Nigeria, when you break issues, you lose individuals’s belief, and that belief is every little thing. It’s about transferring fastidiously, constructing programs that don’t break, and figuring out that your consumer’s persistence is your most essential asset. You’re not simply scaling an organization; you’re scaling belief.

  • What’s one factor you’re serious about however not significantly nice at doing?

I really like the concept of coding. I can sit with my tech group, and we will dream up a fantastic, logical plan for a brand new function. I see the entire construction in my head! However when I attempt to write the code myself… eh, it’s effectively.

As soon as, I spent a complete weekend making an attempt to construct a easy instrument to automate a report. I lastly obtained it to work! Proudly, I confirmed my lead engineer. He smiled, mentioned ‘Good try,’ then, in about three minutes, he rewrote my whole code. My 100 traces turned fifteen clear, environment friendly traces. It was like watching a grasp chef take your easy stew and, with two touches, flip it right into a gourmand feast. I recognize the artwork, however I’ve accepted my lane. I’m the one who describes the scrumptious feast we’d like; I go away the cooking to the cooks.



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