Apple tops Interbrand’s 2025 record as rivals chase AI hype, proving that lasting belief and design nonetheless matter greater than algorithmic buzz.
Apple tops Interbrand’s 2025 record for the twelfth time
Interbrand’s Greatest World Manufacturers 2025 report ranks Apple first for the twelfth straight 12 months, with a model worth of $470.9 billion, down 4% from 2024. Microsoft follows at $388.5 billion, Amazon at $319.9 billion, and Google shut behind at $317.1 billion.
The whole worth of the highest 100 manufacturers rose 4.4% to $3.6 trillion, displaying regular development in a market more and more formed by synthetic intelligence.
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