Telephone case and digital accent producer CASETiFY introduced its second collaboration with mannequin, influencer, and spouse of Lionel Messi, Antonela Roccuzzo, debuting a brand new line of tech equipment that displays her Argentinian roots and Miami way of life. The “A World of You” assortment is on the market on-line and in CASETiFY retail studios globally.
“This second assortment was born from a really private place,” Roccuzzo advised WWD. “Each element of this assortment tells a narrative – from my Argentinian roots to the brand new chapter of my life dwelling in Miami.”
For this assortment, Roccuzzo partnered with Buenos Aires-based designer Eugen, emphasizing her dedication to “highlight expertise from my nation.” The collaboration options distinctive motifs together with teacup rose patterns, gentle blue colorways, and prints named “Bloom and Glow,” “Sundown State of Thoughts,” and “Sea Shells of Mar de Sueños.”
Extra designs reference Roccuzzo’s gymnasium aesthetic with “Lifted Hearts” instances and “Shine Mode On” kinds. Miami and New York Metropolis themes seem by means of gentle pastels and a boarding cross print.
The gathering extends past cellphone instances to incorporate earbuds instances and pouches, laptop computer sleeves and instances, pill instances, wallets and cardholders, ring holders and grip stands, watchbands, magnetic wi-fi chargers, and energy banks.
Merchandise are priced between $32 and $92.
Motherhood and Feminine Empowerment
Roccuzzo, who has three youngsters with husband Messi, additionally included themes of motherhood and feminine resilience within the assortment.
“I understand how it feels to have many roles to play each day,” she mentioned. “This assortment was designed with that concept in thoughts – that you would be able to be grounded, swish, and nonetheless maintain shifting towards your desires, regardless of what number of hats you put on.”
The gathering’s identify, “A World of You,” displays its private nature and empowerment theme. Roccuzzo said that she needs customers to “really feel empowered to inform their very own story” and for “each lady who picks up a bit to really feel seen, impressed and reminded that she will do something she units her thoughts to.”
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