Marking the third 12 months as Glastonbury’s Official Car Accomplice, a fleet of Defender electrical hybrids will once more assist the long-lasting music competition because the model continues to champion journey and epic experiences on the legendary occasion.
Defender is offering 35 autos to the UK-based competition for 2025, with a complete of 25 Defender 110 plug-in electrical hybrids devoted to chauffeuring headline acts to the 100+ levels throughout the location. Ten extra Defenders are supporting Glastonbury’s operations staff, with two carrying defibrillators equipped by Defender’s goal associate, the British Crimson Cross. Well-known for distinctive all-terrain functionality, the Defenders are completely positioned to assist performers, competition workers and first responders with reaching all corners of the 900-acre web site irrespective of the situations. Charging strategies for the electrical hybrids supplied to the competition embody benefiting from photo voltaic vitality generated from the onsite photovoltaic array.
Mark Cameron, Managing Director for Defender, stated: “As Glastonbury’s Official Car Accomplice for the third 12 months operating, we’re proud to proceed to assist such an iconic British competition that celebrates journey, distinctive experiences and the spirit of music – values that are on the coronary heart of the Defender neighborhood. A fleet of succesful, electrified Defenders, constructed for any problem, present dependable, all-terrain mobility to assist maintain the competition operating easily, irrespective of the situations.”
Defender conjures up exploration and embracing the surprising, making Glastonbury—the final word dwell music expertise—a pure match. A vibrant celebration the place music, tradition, and journey collide, the competition attracts in those that search unforgettable experiences—an ethos that has outlined Defender for generations.
This philosophy has outlined Defender’s in-car expertise, with Physique and Soul Seats in OCTA fashions offering a multi-sensory audio expertise. The modern expertise, developed in collaboration with music business consultants SUBPAC TM and Coventry College, permits entrance seat passengers to really feel the music in addition to listening to it – for a very immersive soundtrack on each journey.
The model’s affiliation with Glastonbury spans 5 a long time. The Eavis household, organisers of the Worthy Farm occasion since its inception in 1970, use Land Rovers on their farm and through the competition. Images from the very first Glastonbury in 1970 present a Land Rover Collection IIA in attendance, and Michael Eavis frequently makes use of his vibrant purple anniversary version Defender 90, incomes him the nickname: ‘The Landy Man of Glastonbury’.
