VicScreen has introduced an all-star lineup of world video games publishers for the third annual Play Now Melbourne, Australia’s premier worldwide video games market. This occasion is shortly turning into the go-to vacation spot for native builders to attach with the world’s finest.
A few of the greatest names within the enterprise, together with Akupara Video games, Devolver Digital, Huge Monster, and UltraPlayers, are already confirmed to attend. This indicators a large alternative for Australian recreation creators to get their initiatives in entrance of trade leaders.
Becoming a member of the spectacular roster are a number of first-time attendees, highlighting the occasion’s rising status on the worldwide stage.
Newcomers for 2025
Alt Ventures, Silver Lining Interactive, TheOneGames, Outersloth, and Healthful Video games Presents will all be making their debut look on the market this yr.
Introduced by VicScreen with help from Display screen Australia, Play Now Melbourne is a crucial bridge connecting native expertise with worldwide publishers, traders, and platform holders. The occasion offers a singular platform for Australian builders to pitch and promote their video games to a worldwide viewers.
Since its inception in 2023, the occasion has seen explosive progress. Final yr, over 165 conferences have been held, involving 55 developer groups and 19 publishers and traders.
“Play Now Melbourne goes from power to power. In 2024, over $42 million value of initiatives have been introduced by 55 developer groups, up from $24 million the earlier yr. The market’s worldwide standing is demonstrated by the calibre of publishers, traders and platform holders already set to attend and join with unbiased Australian recreation builders this yr.”
Caroline Pitcher, CEO, VicScreen.
The continued success and growth of the occasion underscore the power and creativity of the Australian video games trade.
“We’re extremely proud to proceed our help of Play Now Melbourne, which has established itself as a marquee occasion for our video games trade. Now in its third yr, Play Now continues to develop and appeal to key gamers – a testomony to the power and creativity of our native sector.”
Joey Egger, Head of Video games, Display screen Australia.
Play Now Melbourne 2025 is scheduled for Thursday, 9 October, on the W Melbourne, serving as a key occasion inside the broader Melbourne Worldwide Video games Week (MIGW).
Expressions of Curiosity at the moment are formally open for Australian recreation builders who’re searching for funding, publishing offers, or market help for his or her initiatives at the moment in growth. Better of all, there isn’t any charge to take part within the occasion.
Builders eager to seize this chance ought to act shortly, because the Expression of Curiosity interval closes on Thursday, 24 July 2025.
For extra info, head to https://vicscreen.vic.gov.au/playnow/
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