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Home - Creator Economy & Culture - Matthew McConaughey on Why He Loves Filming Adverts
Creator Economy & Culture

Matthew McConaughey on Why He Loves Filming Adverts

NextTechBy NextTechFebruary 4, 2026No Comments6 Mins Read
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Matthew McConaughey on Why He Loves Filming Adverts
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Yeah! I used to be simply telling her! I hadn’t even met her but in Dazed. I’m leaning in opposition to the wall outdoors the pool corridor, proper? The scene the place I had the good line written: ‘That’s what I like about highschool women, they keep the identical age.’ 

Proper earlier than that, Parker and a pair girlfriends stroll out and so they’re taking part in the drums and stuff, and he or she walks previous me, leaning in opposition to the wall, then comes again together with her proper hand and offers me a reverse reacharound on my proper ass cheek and pinches it, and I scoot in and he or she goes ‘Woo-OO!’ [Laughing] That was my hiya to Parker. I reminded her of that right this moment. 

I’ve seen the method once you attain out, however by no means the reverse reacharound, seize the outdated ass. She’s nice. 

Isn’t it cool? She’s been a one-of-one for a very long time, after which growth. She will get in one thing that hits: White Lotus. 

She was like, ‘You realize what? And it feels proper on time.’ I used to be like, ‘Badass.’

Your Uber Eats character was developed final yr for the 2025 Tremendous Bowl. What appeals to you about him? 

They created the character of the conspiracy theorist man who’s obtained all of it found out, and got here to me for that. 

I like taking part in characters which have an idiosyncrasy, or a selected element that they latch onto, and assume the world revolves round that. Somebody who’s constant whereas the world’s altering, and the world’s going, ‘Don’t you see? It’s not making sense!’ 

That’s a delusional optimist. 

Do these adverts scratch a distinct itch for you than filmmaking?

I’ve been doing numerous dramas. I hadn’t discovered any comedies to do. So I take a look at one thing like Uber Eats or a few of the Salesforce adverts I’m doing. I’m going, ‘Oh, nice time for comedy.’ I can scratch that itch. And possibly any individual watches it and goes, ‘Oh, I forgot McConaughey’s humorous!’ 

I take a look at them as little holidays. 

Are there another inventive itches you scratched with this Uber Eats advert?

This can be a large business, we’re doing a three-day shoot. 

With Uber Eats, I’ve already obtained a shorthand with them. And for these scenes to work, particularly within the comedy, [snapping his fingers] it’s rhythm, and it’s timing, and it’s punch. 

You hear on set: ‘Can we do that sooner?’ As a result of they’re already timing out the 60 seconds. 

It does want a clip, as a result of every scene’s gotta be starting, center, finish. It’s gotta bop-bop-PUNCH. And it’s gotta HA. And so there’s a rhythm to the timing.

How’s that completely different from filmmaking?

In a two-hour movie, you’ve obtained 35, 40 minutes of a primary act, simply let me introduce you to who I’m. 

And the scene doesn’t need to be about ‘What’s the battle?’ We don’t need to be interrupted, which occurs in act two of each story, proper? We caught ‘em of their on a regular basis life, earlier than the battle occurs.

On this Uber advert we’re capturing, my act one’s already arrange, Bradley’s act one’s already arrange, and now we’re gonna collide. 

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