Netflix is reportedly making a giant push in direction of video podcasts in 2026.
In keeping with The Hollywood Reporter, Netflix has despatched “dozens of requests” to brokers at WME, UTA, and CAA so as to add extra video podcasts to the platform. At the moment, the streaming large plans to launch its video podcast providing in early 2026, with a library of choices for present audiences. Netflix has additionally already secured some podcasts, because the streaming large teamed up with Spotify to convey Invoice Simmons’ The Ringer to the platform, with The Ringer’s NFL, NBA, Fantasy Soccer, and F1 exhibits set to air stay on each platforms. The deal additionally consists of The Invoice Simmons Podcast, The Zach Lowe Present, Serial Killers, and The Rewatchables.
This additionally follows Bloomberg’s report that Netflix is in licensing talks with main podcast writer iHeartMedia, which is answerable for exhibits like Stuff You Ought to Know and The Breakfast Membership. Sources advised Bloomberg that Netflix needs an exclusivity deal, which might see the exhibits transfer from YouTube. Engadget famous that YouTube is Spotify’s largest podcasting competitor and that the video-sharing large reached 1 billion month-to-month energetic podcast viewers firstly of 2025.
Late final month, Spotify additionally inked a take care of Samsung to convey The Ringer to Samsung TV Plus by way of its personal FAST channel, accessible on Samsung TVs, Samsung Galaxy units, Good Displays, and Household Residence units.
Supply: Engadget
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