Samsung publicizes new Sound Tower

Samsung Electronics America at IFA 2025 introduced the brand new Sound Tower (ST50F and ST40F fashions), its newest dive into the celebration speaker market. Constructed for big gatherings, these new fashions mix superior acoustic know-how with a dynamic, fashionable design to ship an immersive celebration expertise by means of each mild and sound. Right here’s what the press launch needed to say.

Estimated studying time: 5 minutes

“The brand new Sound Tower units a brand new normal in how shoppers expertise leisure in each indoor and outside settings,” mentioned Hun Lee, Govt Vice President of the Visible Show Enterprise at Samsung Electronics. “With customizable lighting results and an upgraded kind issue that produces absolutely encompassing sound, it underscores Samsung’s dedication to offering progressive audio options for the various life of consumers.”

Samsung Sound Tower

Occasion-Degree Sound

The Sound Tower’s redesigned acoustic construction delivers wealthy, room-filling sound with distinctive readability and deep bass. With Samsung Waveguide know-how utilized to its twin dome tweeters, audio is distributed and enhanced to make sure a wider, extra even soundstage. This optimization gives crisp treble that may be heard clearly, whereas twin woofers ship customizable bass with Deep, Punchy, and Mild modes, which let you tailor the expertise to your preferences. 4 further sound modes—Normal, Broad, Stadium, and Out of doors—allow you to additional fine-tune your audio to match any setting, from yard barbecues to packed dance flooring.

Whether or not indoors or outside, you possibly can take pleasure in long-lasting efficiency with as much as 18 hours of untethered playtime on a single cost. This rechargeable battery ensures the celebration can proceed with out interruption, whereas IPX4 water resistance affords peace of thoughts throughout outside use. For an much more immersive soundscape, you possibly can join a number of items by means of Auracast™ Group Play or pair two Sound Towers through Stereo Play with True Wi-fi Stereo (TWS) for true left-right channel audio.

Gentle Up the Occasion

The Sound Tower’s Occasion Lights+ system transforms any gathering into an immersive audiovisual expertise. With 5 temper presets and 6 dynamic lighting patterns, you possibly can set the proper vibe utilizing the revamped Samsung Sound Tower App, which gives seamless management of your lights and acoustic preferences.

The system reacts in actual time, analyzing music beats and frequencies to activate dozens of LEDs in sync with the rhythm. Customizable temper choices embrace a variety of results, actions, and colours, together with Wave, Path, Spark, Breeze, Circulation, and Flare—making it simple to create atmospheres that vary from “Pageant” to “Chill.”

Upgraded LED lighting extends throughout 5 key areas of the speaker to ship a 360° impact:

• Observe mild: an iconic LED racetrack-style mild that surrounds the 2 woofer items to show vivid patterns.
• Ring mild: LED lights spotlight highly effective colours across the two tweeter items.
• Line lights: 4 perimeter line lights that body the physique of the speaker for a moody impact.
• Crystal lights: centered on the base and the foot of the speaker to supply an energizing ambiance.
• Deal with mild: doubles as a useful element, illuminating the management panel and offering help for a pill or smartphone for simple interplay and management of music and settings.

For added leisure, a built-in DJ sales space and karaoke modes—in addition to a guitar enter—flip any house right into a stay stage, combining highly effective sound and lighting for a real party-ready expertise.

Moveable and Sturdy

Designed for versatility, the Sound Tower’s daring, geometric kind, built-in lighting, and transport-ready construct make it as visually placing as it’s useful. It redefines moveable celebration audio with a stability of energy, design, and comfort. The brand new fashions additionally characteristic the Samsung Grip & Roll design, with a backside grip slot and built-in deal with on the ST40F mannequin, and the addition of wheels and a telescopic deal with on the ST50F mannequin for easy mobility. Every mannequin has been designed to ship an elevated audio expertise that matches numerous wants:

• Sound Tower ST50F: As much as 18 hours of battery life, 6.5” twin woofers, 1” twin dome tweeters, telescopic deal with + wheels, IPX4 water resistance.
• Sound Tower ST40F: As much as 12 hours of battery life, 5.25” twin woofers, 3/4” twin dome tweeters, built-in deal with, IPX4 water resistance.

Pricing and Availability

The brand new Samsung Sound Tower shall be obtainable this month at Samsung.com and different choose retailers. The ST50F may have an MSRP of $699.99, and the ST40F may have an MSRP of $499.99.

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